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Client Profiles made a strategic decision to partner with Microsoft Corporation to deliver the value of CRM functionality to our clients. This strategy has and will continue to be a success as our functionality continues to grow and integrate with the technology foundation of most law firms.

For a law firm wanting to grow and succeed, few things matter more than connecting with clients and prospective clients. CRM adoption has been difficult for most of the firms that have previously invested in CRM technology. CRM software has traditionally been complex and difficult to learn and requires an inordinate investment in time to gain proficiency.  Lawyers and staff have resisted adopting CRM software because it forces change in their work routines.

Microsoft has brought CRM software into a new era with Microsoft Dynamics CRM 4.0. Working entirely within Microsoft Office Outlook, it is a flexible CRM solution that adapts to each business culture with its unique way of responding to customers. CRM4Legal extends this functionality, customized to a legal specific architecture and framework. Our deep understanding of law firm needs and capabilities maximizes and tunes the core functionality of Microsoft Dynamics CRM to meet your current and future CRM requirements.

 

 


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Find more information about Microsoft Dynamics CRM, the platform on which CRM4Legal is built, by visiting the site:
www.microsoft.com/dynamics/crm
Reed Smith is partnering with Microsoft and Client Profiles on CRM initiative to help us identify new opportunities for strengthening our existing client relationships.
-- Gregory Jordan, Managing Partner
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1.866.720.5005
info@CRM4Legal.com
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